News   >   FOR IMMEDIATE RELEASE: The United Family donates $500,000 at 35th Annual Jacky Pierce Charity Classic, supporting 24 non-profit organizations

FOR IMMEDIATE RELEASE: The United Family donates $500,000 at 35th Annual Jacky Pierce Charity Classic, supporting 24 non-profit organizations

 

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FOR IMMEDIATE RELEASE: August 31, 2026

 

The United Family donates $500,000 at 35th Annual Jacky Pierce Charity Classic, supporting 24 non-profit organizations

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    1. LUBBOCK, Texas — The United Family and its vendor partners have raised $500,000 for 24 nonprofit organizations through its annual Jacky Pierce Charity Classic (JPCC) golf tournament, which takes place on August 30 and 31.
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    3. Checks were presented to the 24 groups at a recognition event on Sunday evening before tournament play on Monday. Since its inception in the early nineties, the JPCC golf tournament has raised more than $7.5 million for nonprofit organizations across Texas and New Mexico.
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    5. Sidney Hopper, president of The United Family, said the event remains a cornerstone of the company’s charitable efforts, made possible through the continued generosity of its vendor partners. He said that the tournament’s enduring impact is reflected in the positive difference its fundraising has made in communities throughout The United Family’s region.
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    7. “Supporting the communities we serve has always been at the heart of our mission, and for 35 years, the Jacky Pierce Charity Classic has been an important part of that commitment,” Hopper said. “The nonprofit organizations that benefit from this tournament, including United Way, provide critical services that strengthen our communities. We are proud to support their work and know these funds will make a meaningful difference in the lives of thousands of people.”
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    9. Named in honor of the late Jacky Pierce, longtime produce director for United Supermarkets, the tournament remains an opportunity for charitable giving, fellowship, and community.
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    11. “Our vendor partners have played a tremendous role in the success of this tournament over the years,” Hopper said. “Not only does this event help support important community organizations, but it also creates opportunities for companies with shared values to come together and build lasting relationships. That makes it meaningful for everyone involved.”
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    13. The first round of the 35th annual JPCC tournament was played on Sunday morning, August 30, while another four rounds are being played on Monday, August 31. Over the two-day event, more than 600 golfers from across the country are participating in the charity tournament in Lubbock, Texas.
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    15. Tournament beneficiaries include:
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    17. ● Brown County United Way
    18. ● Dallam-Hartley Counties United Way
    19. ● Graham Area United Way
    20. ● Hutchinson County United Way
    21. ● Lubbock County United Way
    22. ● North Texas Area United Way
    23. ● Ochiltree United Way
    24. ● United Way Abilene
    25. ● United Way Amarillo & Canyon
    26. ● United Way Metropolitan Dallas
    27. ● United Way of Moore County
    28. ● United Way of Eddy County
    29. ● United Way of Chaves County
    30. ● United Way of Deaf Smith County
    31. ● United Way of Denton County
    32. ● United Way of Eastern New Mexico
    33. ● United Way of Lea County
    34. ● United Way of Midland
    35. ● United Way of Odessa
    36. ● Thrive of Southern New Mexico
    37. ● United Way of Concho Valley
    38. ● United Way Tarrant County
    39. ● United Way of North Central New Mexico
    40. ● United Way of Northern New Mexico
     

Media Contacts: 

 

Joey Marcades

Communications Manager

C: 806.281.8078

jmarcades@unitedtexas.com

Abie Rampy

Director of Public Relations

C: 806.438.1194

abie.rampy@unitedtexas.com

 

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About The United Family®

 

In its 110th year of operation, United Supermarkets, LLC – d.b.a. The United Family® – is a Texas-based grocery chain with stores in 56 communities across Texas and New Mexico. A self-distributing company with headquarters and distribution centers in Lubbock, The United Family currently operates 101 retail grocery stores under four unique banners: United Supermarkets, Market Street, Amigos, and Albertsons Market. It also operates 42 convenience stores under three unique banners: United Express, Market Street Express, and Albertsons Market Express. The United Family also includes ancillary operations R.C. Taylor Distributing, USM Manufacturing, and Llano Logistics. The company is a wholly-owned subsidiary of Albertsons Companies, Inc. For more information, please visit www.theunitedfamily.com.

Photos

JPCC Group

Organizations gather for a group photo at the annual JPCC dinner event.

JPCC LBK

The Lubbock Area United Way poses with United Family leadership for a photo at the JPCC Dinner event.

JPCC ODA

The United Way of Odessa poses with United Family leadership for a photo at the JPCC Dinner event.

JPCC AMA

The United Way of Amarillo and Canyon poses with United Family leadership for a photo at the JPCC Dinner event.

JPCC MID

The United Way of Midland poses with United Family leadership for a photo at the JPCC Dinner event.

JPCC ABL

The United Way of Abilene poses with United Family leadership for a photo at the JPCC Dinner event.

JPCC ABQ

The United Way of North Central New Mexico poses with United Family leadership for a photo at the JPCC Dinner event.

JPCC Thrive

Thrive of Southern New Mexico poses with United Family leadership for a photo at the JPCC Dinner event.

JPCC ENM

The United Way of Eastern New Mexico poses with United Family leadership for a photo at the JPCC Dinner event.